Our Story

Our journey began shortly after the birth of my first child Nico. During my pregnancy I longed for reassurance that my very specific needs, as a pregnant women, were being considered by the products I put on my hair and body. 

I searched for haircare that was not only gentle, but clean and safe for my baby.  I never found such products, so I immersed myself in the world of essential oils, gentle plant actives and essences, making note of the most nurturing for hair. After over three years of research, our brand was born.

We began providing first of its kind haircare that considered the needs of women during pregnancy and postpartum. As we developed, we realised that our products shouldn't only be reserved for these life stages. All women deserve to be nurtured, whether we're mothers, journeying through menopause or simply want to care for our bodies with effective, clean, nourishing ingredients. 

I consulted with leading Gynaecologist and Obstetrician Miss Claire Mellon MBCHB MRCOG CCST, to formulate a scientifically sound range of (peri)menopausal and prescriptives products which bring peace of mind to every stage of womanhood.